Dermalogica Launches NEW PreCleanse Balm

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The dirt: Did you know that the average person only spends 20 seconds cleansing their skin? That’s not enough to get off all the make-up, sunscreen, excess sebum (oil) and environmental pollutants that build up throughout the day.

Plus, today’s formulas are designed to stay on the skin for longer wear, so it takes more than a single surfactant or soap-based cleanser to get everything off. NEW precleanse balm cuts through the build-up in just one application, setting the stage for your healthiest-looking skin ever. 

A water-activated formula that transforms from a balm-to-oil, precleanse balm is an innovative take on dermalogica’s iconic precleanse oil. Ideal for normal to dry skin types, precleanse balm features a Natural Biolipid Complex that locks in hydration and reinforces the skin barrier while Apricot Kernel Oil helps nourish the skin – and it comes with a double-sided, ergonomically-designed mitt for enhanced cleansing and exfoliation.

NEW precleanse balm can remove almost anything, including waterproof mascara, long-wear foundation, sunscreen, lipstick, eyelash glue, hair removal wax, costume make-up and chewing gum in hair.

Healthier skin begins with step zero. Zero make-up, zero irritation, zero residue! 

NEW precleanse balm is “step zero” in Dermalogica’s exclusive Double Cleanse technique, the Dermalogica skin therapist’s go-to method for achieving ultra-clean, healthy skin. Here’s how it works:

Step 0: Apply precleanse balm to attract and dissolve the layer of buildup that typically blocks your regular cleanser from doing its best work. Dispense the balm onto the cleansing mitt or directly to the dry palm of your hand. Massage into dry skin. Add water to emulsify and transform the balm into lightweight cleansing milk. Rinse off.

Step 1: Apply your dermalogica cleanser to remove any leftover traces of precleanse balm and impurities for a professional level of clean. Skin is left soft, nourished and ready to receive the benefits of your regular skin care regimen.

Price

Recommended retail price of R660 (90ml tube) and comes with a cleansing mitt.

Where to buy

Available at authorised dermalogica® skin care centres, and online www.dermalogica.co.za

Find a stockist or store: www.dermalogica.co.za

Get in touch with Dermalogica South Africa 

Website: www.dermalogica.co.za

Facebook: www.facebook.com/Dermalogica-South-Africa

Twitter: www.twitter.com/dermalogicasa

Instagram: www.instagram.com/dermalogicasa

About Dermalogica: Dermalogica® revolutionised the skin care industry when it emerged into the marketplace in 1986 with innovative formulations, which excluded common irritants, including SD alcohol, lanolin, mineral oil and artificial colours and fragrances. Jane Wurwand developed the products to better support the advanced curriculum she had developed a few years earlier for The International Dermal Institute, which she also founded. Wurwand led the company’s growth from an idea to the world’s most-requested professional skin care brand. Dermalogica® today is sold in more than 100 countries worldwide. Dermalogica® products are available at all authorised dermalogica stockists on the recommendation of a qualified professional skin therapist in addition to the brand’s concept spaces and online at dermalogica.co.za. Dermalogica® is made in the USA, with its global operations based in Carson, just south of Los Angeles.

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Rochelle Hall

Rochelle is co-owner of A2 Aesthetic & Anti-Ageing Magazine – she looks after A2’s Blog and the Sales & Marketing for the A2 Print Magazine. Follow her on twitter by clicking the birdy on the top right of this block.

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