A healthy glow, an enhanced complexion and golden legs: tanning is often synonymous with beauty. But beyond its aesthetic attributes, a golden glow gives a genuine “feel-good” effect, making it completely addictive. It’s been proven that tanning boosts your morale, mood and self-confidence.
Tanning, a how-to: behind beautiful bronze skin is a cellular and molecular mechanism complex. Pigment synthesis begins with an amino acid called tyrosine, which is catalysed by an enzyme. When we are exposed to the sun, skin cells produce a chemical which helps stimulate tyrosinase and therefore melanin production.
NO COMPROMISES ON SAFETY
But health comes before a healthy glow. While the sun is welcomed, it is nonetheless a well-known enemy of skin. From sunburn to terrible skin damage, the sun poses countless dangers: dehydration, inflammation, dryness, elastosis, wrinkles, dark spots, and more.
There is only one option: effective and repeated sun protection to prevent photo-ageing.
The challenge: protection means a slower tanning process. So women are stuck between choosing rapidly bronzed skin or damage due to limited time in the sun and high protection. Why should you have to choose between a quick tan and high protection? You no longer run the risk of burning while sunbathing.
For the first time, FILORGA has incorporated TAN-STIMULATOR COMPLEX into two of its sun care products: a system that boosts the skin’s self-defence mechanism – melanin – to give a gorgeous golden tan while increasing its natural photo-protection. Filorga ensures an incredibly safe, intense tan thanks to two exclusive anti-ageing technologies in two complementary products for a sublime tanning routine adapted to each stage of exposure.
HOW DOES THE TAN-STIMULATOR COMPLEX WORK?
The target: melanin.
This pigment is well known for its beautiful bronzing properties, but its primary function of protection is often forgotten. Behind its role in producing a tan hides a powerful self-defence system. This is why skin cancers are more common in fair-skinned subjects. In fact, melanin is able to stop some of the sun’s rays by absorbing photons, dispersing their energy in the form of heat and trapping the free radicals formed by this reaction to come to your skin’s rescue.
Tan Stimulator Complex provides a double action: tan + protect to produce an intense and even tan while providing high protection.
A long-term tan appears after 3 to 7 days and reaches its maximum intensity after 10 to 28 days. It takes weeks or even months to disappear. It is this type of tan that is targeted by tan stimulator complex, which stimulates tyrosinase activity to trigger melanin production.
Tan Stimulator Complex enhances protection, by boosting melanin synthesis, preparing the skin for future exposure and reducing photo-ageing. As an added bonus, it protects DNA and fights skin inflammation. All without DHA self-tanners.
During exposure, Tan Stimulator Complex boosts the UV-dependent activation of tyrosinase, giving a quicker, more intense tan from the first few days of exposure, combined with PHOTO-ACTIVE TECHNOLOGY, the brand’s signature technology*, to provide the skin with biological, anti-ageing protection alongside the UV filters for optimal protection against the signs of skin photo-ageing.
After exposure, Tan Stimulator Complex, in conjunction with tyrosine, activates the formation of melanin, even without UV rays, to provide a more even, longer-lasting tan.
WHAT’S IN THE FILORGA UV BRONZE RANGE?
UV BRONZE is much more than sun care; this range has a genuine anti-ageing focus. Highly concentrated in smoothing, firming, and nourishing active ingredients, its products provide the skin with an effective anti-ageing action while procuring pleasure and providing sensory appeal with addictive textures and an enchanting fragrance scented with notes of white flowers and tiaré flower.
ANTI-AGEING SUN OIL BODY SPF30 (Tan Activator with TAN-STIMULATOR COMPLEX)
An invisible dry oil that combines high protection with intense tanning, while nourishing, hydrating and toning skin. This oil is instantly absorbed to intensely nourish and leave a satin-soft finish that enhances tanned skin.
It provides maximum protection as well as a tan stimulating formula, but also has a firming effect for firmer, more toned skin. In the formula, tan stimulator complex for a more intense tan. Argan oil, rich in omega-6, omega-9 and vitamin E, nourishes skin and boosts cell regeneration. New-generation hyaluronic acid, specially designed for oil-based formulas, boosts skin hydration. Olive oil, with its anti-glycant and firming properties, gives more elastic and toned skin.
ANTI-AGEING AFTER SUN FACE AND BODY (Tan Booster with TAN-STIMULATOR COMPLEX)
A fresh, non-greasy, non-sticky gel that repairs and soothes after sun exposure, fights against the signs of ageing ,this nutrient-rich gel melts into an oil on the skin to give immediate comfort and to enhance it without leaving a greasy or sticky finish. An extremely nourishing and soothing formula for skin that radiates health. In the formula: tan stimulator complex paired with tyrosine for a maximum, longer-lasting tan.
Four anti-ageing oils; Argan + Apricot + Sweet almond + Avocado to intensely nourish skin and enhance it long-term, combined with ultra-hydrating hyaluronic acid. A blend of amino acids and minerals with anti-inflammatory properties repairs skin irritated by the sun’s rays and immediately soothes it by stimulating the production of beta-endorphins, which induce a feeling of well-being.
ANTI-AGEING MIST FACE SPF50
Hydra-refreshing. This invisible and non-sticky micronised spray refreshes hydrates and protects the face throughout exposure. Use this real alternative to a cooling face mist without moderation in an urban or a beach setting, and over or under make-up.
ANTI-AGEING FLUID FACE SPF50+
Especially for wrinkles + dark spots. This ultra-fluid, non-greasy product is concentrated in anti-ageing active ingredients [wrinkles + dark spots] for smoother skin and an even tan with very high protection.
ANTI-AGEING SUN SPRAY BODY SPF50+
Nutri-regenerating. This coconut oil-based dry oil combines maximum protection with firming and regenerating anti-ageing active ingredients for an instant, long-lasting enhanced skin.
- UV Bronze Tan Enhancing Oil R600
- UV Bronze Aftersun R650
- UV Bronze Mist R425
- UV Bronze Fluid Face R400
- UV Bronze Body R545
WHERE TO BUY FILORGA IN SOUTH AFRICA
Available at selected doctors’ rooms, clinics and spas nationwide.
For a full list of stockists visit www.filorgasouthafrica.co.za or contact 012 548 0725.
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